Landing pages are must-have, must-do elements of any online marketing — display, affiliate or else. If you know how to code then you’re free as a bird in building anything you imagine. But if not, then tools for creating landing pages will give you the power to draw most of your ideas without having to […]

Do you want to spend less time creating Facebook ads? Looking for ways to get more out of the ads that are working for you? When you’ve created a Facebook ad that converts, there are a number of ways to maximize your success. In this article you’ll discover four ways you can build on the […]

Looking at content marketing trends from last year, digital marketing solutions provider TrackMaven found that brands experienced three times the engagement levels for content shared on Facebook compared to content posted on Twitter. In its “The Content Marketing Paradox” report, TrackMaven analyzed 75 billion interactions on more than 50 million pieces of paid and organic […]

What are the secret ingredients of an effective link building campaign? Columnist Andrew Dennis believes they are collaboration, great content and a solid product/service. Link building campaigns are complex and nuanced. No two campaigns are alike, and tactics and strategies vary depending on the specific project. Although every project is unique, there are three basic […]

Are you looking for more leads from LinkedIn? Want to use LinkedIn ads to help? LinkedIn’s advertising platform lets you reach highly targeted groups of professionals with your customer acquisition message. In this article you’ll discover how to use LinkedIn ads to reach the most relevant professional audiences for your business #1: Choose an Ad […]